Herman Miller's New Retail Store Is Like A Shoppable Dreamhome

Herman Miller, America's most famous design brand, opened its only retail store in North America this week, and there's plenty to ogle within the 6,000-square-foot space. Filled with furniture, lighting, and accessories—manufactured not only by Herman Miller but also by independent designers and sourced from the Chicago auction house Wright—the store is designed to embody the Herman Miller lifestyle.

"It's important that we don't envision us as just a furniture store, but that for the consumer, can we help you imagine a modern way to live?" Herman Miller's executive creative director Ben Watson told Co.Design earlier this year. Organized into room vignettes—think fully furnished living rooms, dining rooms, kids rooms, and more—the store achieves just that.

via fastcodesign.com >