Innovation isn’t just a buzzword. It’s a requirement for survival in today’s hyper-competitive marketplace. Not surprisingly, businesses of all scales – from start-ups to corporations – spend great capital and focus on increasing innovation in their organizations. Whether it’s disruptive innovation that changes the marketplace entirely, or incremental innovation that improves one product from another competitors’ offerings – innovation is fuel in the business world. In order to best instill an innovative culture, companies should consider the design of their office spaces and how they’re engineered to naturally spur the type of creative thinking that can turn an idea into a scalable innovation. It’s not enough to simply find an empty room and re-name it a think tank, incubator or hackerspace. Energizing the innovative spirit in an organization via design requires concrete strategies and intentional efforts – and there’s no one-size-fits-all solution.
Incubator Spaces, Innovation Hubs – How to Design Workplaces for Big Ideas