It has been said that the No. 1 job of a CEO (and the entire C-Suite, really) is to cultivate culture. The notion being that if a strong culture exists, everything else—employee morale, customer satisfaction, and more—will fall into place. But what happens when you bring together two vastly different cultures in a merger? In real life, they say opposites attract, but does that apply to business?
Can Corporate And Creative Cultures Ever Truly Merge?