Grand Rapids, Michigan-based furniture manufacturer Studio Wise announces an expanded 2017 line that includes a new table-base collection, additional power options and an enhanced sales experience.
The design and fabrication studio – known for surface products that were inspired by its designs for some of West Michigan’s most iconic restaurants, breweries, clubs and offices – has expanded its offerings not only locally but also on a national level.
Founded in 2007, Studio Wise went national in 2014 with its FUSE solid butcher-block-style surfaces for tables, counters and bars. FUSE is available in a number of wood species as well as unique custom finishes, all created and applied at the Studio Wise facility on the southern edge of downtown Grand Rapids. In 2016, the company introduced POP, a powder-coated wood surface with 10 standard colors and infinite customization options. The company also introduced a hand-selected, plank-style veneer surface, recently renamed FLYCH, a play on the veneer term “flitch.” Like FUSE, FLYCH is offered in a variety of wood species and finishes.
In 2017 – its 10-year anniversary – Studio Wise brings to the national market an original table-base collection that complements its signature surfaces collections.
New 2017 table-base collection
After having sourced bases for a number of years to pair with its surface products, Studio Wise has designed and is introducing five new proprietary table bases for 2017.
“With our new base offerings, we’ve moved to offering complete tables with virtually endless surface, base and finish options,” Studio Wise Founder Troy Bosworth said.
