Under Armour opens new Brand House in Detroit’s historic Kresge Building

Photos Courtesy Michael Samsky

Detroit is now home to the newest Under Armour Brand House. The multistory sports-apparel showroom and store is housed in the historic 1917 Kresge Building in downtown Detroit. Local Kraemer Design Group (KDG) worked as historic consultant and architect of record on the project, and Sachse Construction was general contractor. Working with Bedrock, the building owner, KDG worked to maintain protected historic features throughout the project including the original marble walls and the brass handrails in a monumental staircase.

Read more about this project on archpaper.com