For more than two decades, IDEO has been helping organizations come up with industry-leading breakthrough ideas — famously designing the first manufacturable mouse for Apple. Now, the global design and consulting firm is providing teams with a new tool. The Creative Difference tool measures six qualities IDEO describes as critical to innovation. 360 sat down with David Aycan, managing director of IDEO Products, to learn more about how to foster creativity and innovation in the workplace.
Q+A with IDEO: Six Critical Innovation Qualities