Photography Michael Kleinberg
Do you want to make your visit to NeoCon 2018 special. Then you might want to get your hotel reservations in today. David Rockwell and his team have designed a new 195-room hotel in Chicago that merges science and art in a new 21-storey building designed by Koo & Associates. Hotel EMC2 is named after Einstein’s famous equation establishing the theory of relativity.
On entering the hotel, visitors are met with a two-story volume centerpiece, a freestanding assemblage of bookcases piled on top of each other which creates a first place of exploration for the guest. Inspired by Einstein’s interest in collecting, it conveys a sense of discovery and wonder, like an unexplored attic or a modern day cabinet of curiosities. A bookcase wall extends further into the lobby, enveloping the reception area and creating a series curious nooks and crannies.
