Trendway is marking its 50th anniversary with a Give 50 Challenge.
The Holland furniture maker is asking employees to log 50 hours of community service in 2018.
While there will be opportunities to take part in company volunteer outings, the majority of those volunteer hours are expected to be performed on workers' personal time.
Asking workers to donate what amounts to more than a work week of their time might be an issue at some companies, but not at the employee-owned manufacturer.
"One of Trendway's special qualities that continues to support our success is not directly related to manufacturing office furniture," said Mark Kinsler, Trendway president. "We have an exceptional culture of caring and community outreach."
He says some employees are already exceeding 50 hours of volunteerism per year.
As part of the Give 50 Challenge, employees can donate their time to traditional Trendway charities like Hope Lodge, the annual Trendway Cruise-In Benefit, and Angel Tree for foster children in Ottawa County. They also have the option to take part in relief efforts, environmental stewardship or any charitable cause.