The International Interior Design Association (IIDA) has announced the inauguration of IIDA Index, a new analytical tool that measures economic health for the commercial design industry. Developed in collaboration with Designer Pages, IIDA Index is created to allow design and architecture firms to assess competition, identify trends in the market, and analyze new business opportunities based on project scale, geography, and market sector.
“We’re pleased to provide the architecture and design communities the unique opportunity to leverage the Index to draw comparisons, make informed business decisions, and ultimately shape the future of our industry,” said IIDA Executive Vice President and CEO Cheryl S. Durst. “In addition to providing valuable insight to industry firms, the results serve to underscore the strength and dynamism of the commercial interior design industry more broadly.”
The data presented in IIDA Index compares project starts from 2017 to 2016 based on participating firms across 74 diverse offices and nearly 11,000 U.S.-based projects. With a neutral indicator of 50, the diffusion index indicates expansion with a reading of more than 50 and contraction if a score sinks below 50. IIDA Index categorizes projects by region, project size, and market sector. The inaugural Index reports that the commercial interior design industry experienced moderate to steady to growth in 2017 compared to 2016 with a score of 59.
IIDA members and non-members can purchase access to IIDA Index, while participating firms will be afforded exclusive access.