Crate and Barrel Business Sales provided furniture for a tech startup in San Jose, CA through their business sales – Image courtesy of Crate and Barrel
The world of workplace design is continually evolving, and at Work Design Magazine, we’re always working to stay on top of current trends. There’s an increased merging of contract and residential design elements in the projects we profile and across related media coverage of workspace design. Being curious, we’ve reached out to several companies to find out their thoughts on this growing trend. Most recently, we spoke with Michael Chaney, Director of Business Sales for Crate and Barrel and CB2, who provided us with his unique perspective on providing product for commercial spaces.
The Crate and Barrel family of brands is building a sales bridge between residential and commercial customers. The company’s business sales have doubled over the past two years, growing organically from a niche that originally focused on corporate gifting. Customers wanted to bring the same Crate and Barrel aesthetic they were enjoying in their homes to their work spaces. The opportunity to assist existing customers and reach new ones in the business and A&D communities has lead to an increased offering in products and services for any order, regardless of size, scale or delivery logistics.