Design Within Reach, Inc. today announces the opening of its new Studio on Manhattan's Upper West Side. Located on Broadway between 76th and 77th Streets, the 6500-square-foot space brings the company's total locations in New York City to five.

"We're excited to be back in Manhattan's Upper West Side," says DWR President John McPhee. "It's such a great neighborhood, and our new space truly provides both core consumers and new clients the opportunity to discover products in an environment that provides a complete brand experience."

The Upper West Side Studio will be a destination for design enthusiasts to discover new DWR product developed exclusively with international design talent like Afteroom, Note Design Studio and Norm Architects as well as New York-based designers Hlynur Atlason, Pat Kim and Egg Collective, alongside modern classics by Charles and Ray Eames and Eero Saarinen. The new location will also offer complimentary Design Services, designed to help clients create a home – or a room – that reflects their NYC lifestyle, with expert design consultations, in-home measuring and 3-D renderings.

"The Upper West Side has a dedicated community of design fans," says DWR CEO John Edelman. "We are so excited to open our doors in their neighborhood and share our love of modern design with them once again."

The company will celebrate its grand opening on Saturday, May 4, with an all-day open house featuring refreshments, giveaways and a free floral workshop led by Miya Takama.

The DWR Upper West Side Studio is located at 2162 Broadway (at 76th Street), New York, NY 10024, and can be reached at 212.840.4226. Open Monday-Saturday 10am–7pm; Sunday 12–6pm.