Connectivity is Coworking's Crown Jewel

Connectivity is a vital amenity for the owner of any kind of office or workspace today, but the unique nature of coworking and flexible offices means it is even more important for the operators in this space and the people that own and manage their buildings.

"If the plumbing goes down for half a day in one of our business centres, we might get two or three complaints,” he said. “If the WiFi or mobile signal cuts out for five or 10 minutes, people get up and leave the building. If someone is taking a tour of one of our buildings and they can’t get mobile reception it can be a deal breaker, for some customers there is almost no price at which they will take space.”

“It is all about the user experience, which needs to be absolutely seamless,” Fora Director of Technology and Innovation James Scerri said.

Part of the appeal of the sector is the flexibility it offers, which usually has a dual meaning: Customers want to be able to move in as quickly as possible, and then when using a building, they want to be able to move around it as seamlessly as possible. 

“In the coworking environment the emphasis is on agile working, and being able to pick things up and work anywhere,” StrattoOpencell Director Tony Lander said. “People want to use mobile rather than landlines, and mobile coverage gives you the flexibility to work anywhere.”

The same is true of WiFi coverage, and both need to be ubiquitous and fast throughout buildings.

But operators need to have the right kind of business model when it comes to connectivity.

Both Boultwood and Scerri said that, rather than have individual tenants take out internet or mobile data contracts with providers, they as landlords are providing the service, which allows users to move in or out of space quickly and efficiently. 

“If you are taking a 10-year lease on an office, it makes sense to take a three-year internet or mobile service contract,” Scerri said. “But if your lease is only for 12 months, then this doesn’t make sense. We take this in house for our residents, managing the service and provider relationship for them. If they move out and we need to recover the bandwidth then that is fine, as you can never have too much bandwidth.”