WeWork, the office-space rental startup, has quietly started a new business related not to work, but to workouts.
Since last year, the company has offered fitness classes including spinning, yoga, meditation, dance, and kickboxing at several of its New York City locations, according to a public website for “WeWork Wellness.” Classes take place alongside WeWork’s small office services, in common areas, on rooftop decks, and in other spaces that the brand has turned into “pop up” fitness studios.
WeWork members and non-members can sign up for classes in these studios using the website, online ticketer Eventbrite, the group-fitness subscription service ClassPass, or an iPhone app. The WeWork Wellness app includes an option to buy massages, and the website includes a section for “club sports.”